Emissary Cookie Policy

Notice last updated: 4 January 2024

This Cookie Notice explains how Emissary (“Emissary,” “we”, “us” or “our”) uses various cookies which allow us to distinguish you from other users of our website at https://emissary.io/ (the “Website”).

You do not need to allow optional cookies to visit most of the Website. However, enabling cookies may allow for a more tailored browsing experience and is required for certain parts of the Website to work. You can change your cookie preferences at any time by using our Cookie Preference Center.

For further information about this cookie notice, please contact us at support@emissary.io.

What are cookies?

Cookies are small data files containing a unique identifier that are placed on your computer or mobile device when you visit a website. Cookies and similar technologies enable operators or websites to recognize your device and collect information from it when you interact with them and serve different purposes, like helping us understand how our Website is being used, letting you navigate between pages efficiently, remembering your preferences, and generally improving your browsing experience.

What are the key concepts?

First-party cookies. These cookies are served directly by us to your computer or mobile device, which we use to recognize your computer or mobile device when it revisits the Website.

Third-party cookies. They are cookies that are set by a domain other than that of the website being visited by the user. If a user visits a website and another entity sets a cookie through that website, this would be a third-party cookie. Third party cookies can be used for a variety of purposes, including site analytics, advertising and social media features.

Persistent cookies. They are cookies that remain on a user’s device for the period of time specified in the cookie. They are activated each time that the user visits the website that created that particular cookie.

Session cookies. These cookies allow website operators to link the actions of a user during a browser session. A browser session starts when a user opens the browser window and finishes when they close the browser window. Session cookies are created temporarily. Once you close the browser, all session cookies are deleted.

What are the categories and purposes of the cookies used on the Website?

We use “strictly necessary”, “analytics”, “advertising” and “functional” cookies on our Website:

Strictly Necessary cookies:

These cookies are necessary for the Website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the Website will not work as they should.

We use these strictly necessary cookies to identify you on the Website and to authenticate you, to make sure you connect to the right service on the Website when we make any changes to the way it works and for security purposes.

Analytics cookies:

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Website. They help us to know which pages are the most and least popular and see how visitors move around the Website and gather information on error messages. If you do not allow these cookies we will not know when you have visited our Website and we will not be able to monitor its performance.]

Functional cookies:

These cookies enable the Website to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.]

Advertising cookies:

These cookies record your visit to our Website, the pages you have visited and the links you have followed. We will use this information to make our Website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose. These cookies may be set through our Website by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other websites. They are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

What type of cookies and similar tracking technologies do we use on the Website?

On the Website, we use cookies and other tracking technologies in the following categories described in the table below.

Cookie namePurposeFirst/Third Party CookieWho serves the cookieDuration of the cookieCategory
__cf_bmCloud flare’s bot products identify and mitigate automated traffic to protect your site from bad bots. Cloudflare places the __cf_bm cookie on End User devices that access Customer sites that are protected by Bot Management or Bot Fight Mode. The __cf_bm cookie is necessary for the proper functioning of these bot solutions.First partyEmissary30 minutesStrictly necessary
__cf_bmCloud flare’s bot products identify and mitigate automated traffic to protect your site from bad bots. Cloudflare places the __cf_bm cookie on End User devices that access Customer sites that are protected by Bot Management or Bot Fight Mode. The __cf_bm cookie is necessary for the proper functioning of these bot solutions.Third partyHubSpot30 minutesStrictly Necessary
__cfruidUsed by the content network, Cloudflare, to identify trusted web traffic.First partyEmissarySessionStrictly necessary
__hs_cookie_cat_prefThe HubSpot Cookie Banner’s consent preferences cookie.Third partyHubSpot6 monthsStrictly necessary
__hs_do_not_trackPrevents the tracking code from sending any information to HubSpotFirst partyEmissary6 monthsStrictly Necessary
__hsscAnalytics session cookieFirst partyEmissary30 minutesAnalytics
__hssrcUsed to determine if a session is a new sessionFirst partyEmissarySessionAnalytics
__hstcAnalytics tracking cookieFirst partyEmissary6 monthsAnalytics
_cfuvidThe Rate Limiting Rules product uses a number of techniques for applying rate limits to traffic where multiple unique visitors share the same IP address, such as traffic from behind a NAT. These techniques can be enabled by using the cf.unique_visitor_id field in the rate limiting configuration.
The _cfuvid cookie is only set when a site uses this option in a Rate Limiting Rule, and is only used to allow the Cloudflare WAF to distinguish individual users who share the same IP address. Visitors who do not provide the cookie are likely to be grouped together and may not be able to access the site if there are many other visitors from the same IP address.
Third partyHubSpotSessionStrictly Necessary
_gaID used to identify usersFirst partyEmissary1 yearAnalytics
_ga_6SXVXDJW1EUsed to persist session stateFirst partyEmissary1 yearAnalytics
_gatUsed to monitor number of Google Analytics server requests when using Google Tag ManagerFirst partyEmissaryA minuteAnalytics
_gat_UA-85557684-1Used to limit the amount of data recorded by Google on high traffic volume websites.First partyEmissaryA sessionAnalytics
_gidID used to identify users for 24 hours after last activityFirst partyEmissary1 dayAnalytics
AnalyticsSyncHistoryUsed to store information about the time a sync with the lms_analytics cookie took place for users in the Designated CountriesThird partyLinkedIn1 monthFunctional
attribution_user_idUsed in context with the website’s pop-up questionnaires and messengering. The data is used for statistical or marketing purposes.Third partyTypeform1 yearFunctional
AWSALBTGCORSRegisters which server-cluster is serving the visitor. This is used in context with load balancing, in order to optimize user experience.Third partyTypeform7 daysStrictly necessary
bcookieUsed by LinkedIn to track the use of embedded services.Third partyLinkedIn1 yearAdvertising
bscookieUsed by LinkedIn to track the use of embedded services.Third partyLinkedIn1 yearAdvertising
hubspotutkContains visitor’s identityFirst partyEmissary6 monthsAnalytics
li_sugrUsed to make a probabilistic match of a user’s identity outside the Designated CountriesThird partyLinkedIn3 monthsAnalytics
lidcUsed by the social networking service, LinkedIn, for tracking the use of embedded services.Third partyLinkedIn1 dayAdvertising
messagesUtkRemembers the identity of the visitor using the chat widgetFirst partyEmissary6 monthsFunctional
SNIDSnitcher sets a cookie named ‘SNID’, with a lifetime of 2 years, and with the purpose to distinguish between visitors.Third partySnitcher1 yearAnalytics
test_cookieThis cookie is set by DoubleClick (which is owned by Google) to determine if the website visitor’s browser supports cookies.Third partyDoubleClick15 minutesFunctional
tf_respondent_ccUsed to implement forms on the website.Third partyTypeform6 monthsFunctional
UserMatchHistoryThese cookies are set by LinkedIn for advertising purposes, including: tracking visitors so that more relevant ads can be presented, allowing users to use the ‘Apply with LinkedIn’ or the ‘Sign-in with LinkedIn’ functions, collecting information about how visitors use the site, etc.Third partyLinkedIn1 monthAdvertising

Other technologies

In addition to cookies, our Website may use other technologies, such as Flash technology to pixel tags to collect information automatically.

Browser Web Storage

We may use browser web storage (including via HTML5), also known as locally stored objects (“LSOs”), for similar purposes as cookies. Browser web storage enables the storage of a larger amount of data than cookies. Your web browser may provide functionality to clear your browser web storage.

Flash Technology

We may use Flash cookies (which are also known as Flash Local Shared Object (“Flash LSOs”)) on our Website to collect and store information about your use of our Website. Unlike other cookies, Flash cookies cannot be removed or rejected via your browser settings. If you do not want Flash LSOs stored on your computer or mobile device, you can adjust the settings of your Flash player to block Flash LSO storage using the tools contained in the Website Storage Settings Panel. You can also control Flash LSOs by going to the Global Storage Settings Panel and following the instructions. Please note that setting the Flash Player to restrict or limit acceptance of Flash LSOs may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our Website.

Web Beacons

We may also use web beacons (which are also known as pixel tags and clear GIFs) on our Website and in our HTML formatted emails to track the actions of users on our Website and interactions with our emails. Unlike cookies, which are stored on the hard drive of your computer or mobile device by a website, pixel tags are embedded invisibly on webpages or within HTML formatted emails. Pixel tags are used to demonstrate that a webpage was accessed or that certain content was viewed, typically to measure the success of our marketing campaigns or engagement with our emails and to compile statistics about usage of the Website, so that we can manage our content more effectively.

Session-Replay Technologies

We may use products or services provided by Hotjar that employ software code to record users’ interactions with the Service in a manner that allows us to watch DVR-like replays of those user sessions. The replays include users’ clicks, mouse movements, scrolls and keystrokes/key touches during those sessions. These replays help us diagnose usability problems and identify areas for improvement. You can learn more about Hotjar at https://www.hotjar.com/legal/policies/privacy/ and you can opt-out to the creation of a user profile, Hotjar’s storing of data about your usage of our Service and Hotjar’s use of tracking cookies on other websites at https://www.hotjar.com/policies/do-not-track/.

Chat Technologies

We use chat technologies provided by HubSpot that employs cookies and software code to operate the chat features you can use to communicate with us through the Service. We and HubSpot may access and use information about webpages visited on our website, your IP address, your general geographic information (e.g., city, state), and other personal information you share through online chats for the purposes described in this Privacy Policy.

Your choices

You can decide not to accept cookies, except those that are strictly necessary. If you do not accept our cookies, you may experience some inconvenience in your use of the Website. For example, we may not be able to recognize your computer or mobile device and you may need to log in every time you visit our Website.

Cookie Preference Center

If you are located in the United Kingdom or the European Economic Area, you can change your cookie preferences when you visit our Website by going to the cookie banner that is displayed to you when you first visit our Website, or you can manage your preferences on our Website at any time by visiting the Cookie Preference Center here. Our Cookie Banner and Cookie Preference Center allow you to accept, refuse or manage the setting of all or some cookies:

  • Strictly necessary cookies do not require your consent.
  • When we deploy other cookies, you have the possibility to either accept or reject all cookies, or to allow the deployment of the categories of cookies you prefer, by clicking on the appropriate button (i.e. “accept all”, “reject all” or “manage my settings”).

Blocking images/clear gifs

Most browsers and devices allow you to configure your device to prevent images from loading. To do this, follow the instructions in your particular browser or device settings.

Browser Settings

Most browsers let you remove or reject cookies. To do this, follow the instructions in your browser settings. Many browsers accept cookies by default until you change your settings. In order to understand these settings, the following links may be helpful. Otherwise, you should use the ‘Help’ option in your internet browser for more details:

Third-party opt-out option.

You can opt-out of interest-based advertising through some of the third parties listed in the table above by using the corresponding third-party opt-out tool provided by that third party.

Industry association opt-outs.

You may opt out of receiving interest-based advertising on websites through members of the Network Advertising Initiative by clicking here or the Digital Advertising Alliance by clicking here. Please note that we also may work with companies that offer their own opt-out mechanisms and may not participate in the opt-out mechanisms linked above.

Blocking advertising ID use in your mobile settings.

Your mobile device settings may provide functionality to limit use of the advertising ID associated with your mobile device for interest-based advertising purposes.

  • If you do not accept our cookies, you may experience some inconvenience in your use of our Website.
  • If you choose to opt-out of targeted advertisements, you will still see advertisements online, but they may not be relevant to you. Even if you do choose to opt out, not all companies that serve online behavioral advertising are included in this list, and so you may still receive some cookies and tailored advertisements from companies that are not listed.

Keeping our cookie notice up to date

We may need to update our cookie notice from time to time if we decide to use cookies differently. Any changes will be updated here.

For more information about how we process personal information collected from cookies please refer to our website privacy policy.


If you have any questions or would like more information about this Cookie notice or the way we use cookies please contact us at support@emissary.io.

Cookie Preferences

You can update your consent in our Cookie Preference Center using the button below and clicking on the “cookies settings” link.