That Emissary engagement was how I discovered and then closed a $1.5M opportunity. It was because we had that quality insight about how to position our product and with whom within the company. It worked flawlessly.
Emissary really helped us identify where to sell within the account, who we should target specifically in each Line of Business and provided some insights into messaging that would land with current internal initiatives. Huge value.
He helped me understand the main initiatives – for IT and business – in which we can bring value, the customer pains and how our solutions can engage to solve them.
The Emissary call led to us closing a $620k deal. Our Emissary was phenomenal with his insights and what he was willing to share.
What Emissary told us about the account and the culture all really prepped us with the strategy that ultimately led to a $1.8M expansion.
The call did us an an enormous amount of good as it relates to pushing our deal forward, getting better connected to the C-level, and setting us on a different course with different conversations and approaches. I would love to get more calls with execs like this.
Since the Emissary call we transacted on our $300k Phase I and will be ready to add on $3-4M in Phases II and III within the year.
Emissary filled in the blanks. They told us about people’s personalities [shaping our deal], how things are run internally–even how names are correctly pronounced, who the champions are, how the POC is viewed, and what’s relevant to them… things we would not be able to get from internet research.
Emissary knew the account inside and out: their strategies, their focus, pitfalls… all the details in between the words in a 10-K. He had worked closely with all of the decision-makers and budget owners for many years and knew how they operated.
The most critical part of our Emissary call was understanding buying dynamics, buyer personas and preferences, and insights into internal projects and priorities. Know I can manage the evaluation processes.
The Emissary told me the exact issues my account is challenged with today and who’s responsible for finding the resolutions.
Emissary was super helpful in identifying the business and political drivers of strategy, decision-making and funding around the move to cloud…which has not been evident at the lower levels of the organization where we’d been engaged.
It would have taken months to discover all that was shared in an hour long phone call… Names, BU structure, which divisions have rank, and so on.
Emissary provided new on where there is and isn’t opportunity for my products — it significantly impacts the angle I will take to gain access.
The Emissary was able to share intimate knowledge of [my prospect’s] structure, business operations, and decision making process. Hugely valuable.
Very insightful … I gained valuable cultural insights as to how best approach the account going forward. Best hour I’ve spent.”
I gained rich insights into the current technology landscape, gaps and pain points in existing strategy, and an understanding of the politics and influencers. I’m crafting messaging with the Emissary’s input to help open doors for a conversation.
We’re already [this customer’s] largest provider, so it’s hard to bring meaningful insight to a team already so deeply engaged. Emissary did that for us.
I’ve worked this account for a while, and Emissary revealed additional people to connect with that I wasn’t previously aware of.
Emissary revealed key contacts who can assist with our current opportunity, provided valuable information on current tech and application landscape, as well as strategic priorities for the executives.
Our Emissary was able to work ‘on the same side of the table as us to build out a picture of the account and how to approach it strategically. Great preparation, great insight.
Understanding how an organization actually works, and what projects matter, can feel impossible to work out from the outside. Having an Emissary to guide you changes that.
Instead of going in blind, Emissary is able to provide us a candid understanding of business issues that effect potential clients so we can position ourselves as experts to solve for their needs. I’d recommend it to anyone who values deeply understanding your prospects before a pitch.
Our advisor’s deep understanding of the client helped us turn our presentation into a home run. They have been extremely helpful as we prepared for initial client meetings and final pitches.
Reps complain about not being able to prospect [executives] remotely, but you just need Emissary. I’ve added 25 to 30 executives to my network.